Affiliate Program Terms

1. What you can do

Promote Respira through any channel that reaches your audience. Examples:

• Paid advertising on Google Ads, Meta Ads, TikTok Ads, LinkedIn, X, Reddit, etc.
• Tutorials, written content, screencasts, podcasts, newsletters.
• Showing Respira to clients during agency engagements.
• Embedding the affiliate URL anywhere it makes sense, including the bare top-level form (respira.press/your-slug).

Append your slug to any URL on respira.press. All routes work, including the homepage. Old slugs keep tracking forever, so updating your URL never breaks past traffic.

2. What's not allowed

• Misleading claims. Don't promise compliance, refunds, or features Respira doesn't deliver. Don't state Respira is endorsed by WordPress, Anthropic, or anyone else when it isn't.
• Impersonation. Don't run accounts that look like Respira ("RespiraOfficial", "Get Respira Free"). Don't bid on the brand term "Respira" or close variants in paid search.
• Spam. No cold DMs, scraped contact lists, comment spam, or any traffic source that the host platform would penalize Respira for.
• Cookie stuffing or incentivized clicks. The visitor must click your affiliate URL intentionally. Auto-loading the URL in iframes, "complete the offer to unlock" walls, or paid clickfarms are out.
• Self-referrals. Don't sign up through your own affiliate link.

3. Agencies and consultants: clients sign up themselves

If you build sites for other businesses and want to recommend Respira as part of your stack: your clients sign up for Respira themselves, using their own card and email. Don't create the account on their behalf.

Why: the affiliate attribution exists to credit the person who genuinely brought a paying customer. If you sign your client up and pay for the seat from your own account, the commission flows back to you while the customer relationship sits with you, which defeats the point. It also ties your client's account to your email forever, which causes problems when engagements end.

Workflow that works: send the client your affiliate URL, they sign up, you handle implementation as their consultant. The commission lands with you, the account stays with them.

4. You don't have to be a customer to apply

You can promote Respira without being a paying customer or even having tried the free trial. Plenty of great affiliate channels are run by writers, podcasters, and ad buyers who never run a WordPress site themselves.

That said: applications from people who haven't paid, haven't started a free trial, and haven't connected a site at all get flagged for manual review. It's not auto-disqualifying. It just means the applicant gets a closer look before approval.

5. How commission works

Performance tiers, applied step-wise across paid sales:

• Tier 1: 10%. Starting rate, applies until the first sale closes.
• Tier 2: 15%. Kicks in after the first paid customer.
• Tier 3: 30%. Kicks in after 10 paid customers.
• Tier 4: 50%. Kicks in after 100 paid customers.

Each sale earns the rate of the tier the affiliate was at when that sale happened. Sale #1 earns 10%. Sale #11 earns 30%. Sale #101 earns 50%. The dashboard shows the tier ladder and computed commission at all times.

Commission is recurring on the customer's lifetime, not just the first payment. A Tier 3 affiliate who brought a customer onto the €49/month Builder plan earns €14.70 every month that customer keeps paying.

6. Payouts

The payout system is not live yet. Commission accumulates and is visible in the partner dashboard, but no checks ship until the first cohort of paid conversions lands and the disbursement flow is built. Affiliates in that first cohort will get a direct email when it ships, with W-9 / W-8BEN collection (where applicable) handled at that point.

Earned commission survives any change to the payout method. Once payouts open, accrued balances from before the launch are honored.

7. Suspension and termination

Respira can suspend or terminate any affiliate at any time for breach of these terms. Common triggers: ad-policy violations, brand-bidding in paid search, cookie stuffing, fraudulent signups, and abuse directed at Respira or its customers.

Suspended affiliates can email word@respira.press to discuss reinstatement. Earned commission through the suspension date is honored if the suspension is for a fixable issue and the affiliate engages in good faith. Commission is forfeited if the suspension is for fraud.

8. Changes to these terms

These terms can be updated at any time. Material changes (commission structure, eligibility, allowed traffic sources) trigger a new version number and require a fresh acceptance from active affiliates before the next month's commission accrues. Cosmetic edits (typo fixes, clarifications) are made silently.

The current version is shown in the metadata at the top of this page.